{"id":33102,"date":"2013-02-08T15:03:24","date_gmt":"2013-02-08T14:03:24","guid":{"rendered":"https:\/\/www.metaltex.com\/?p=33102"},"modified":"2023-07-03T14:46:45","modified_gmt":"2023-07-03T12:46:45","slug":"metaltex-vernieuwt-zijn-merk","status":"publish","type":"post","link":"https:\/\/www.metaltex.com\/nl\/metaltex-vernieuwt-zijn-merk\/","title":{"rendered":"Metaltex vernieuwt zijn merk"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1352px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-stretch\" style=\"--awb-padding-top:0px;--awb-padding-bottom:0%;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-space-evenly fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-margin-top:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><a href=\"https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_nuovo-marchio_jpg.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[71732cd65437e597b54]\" data-caption=\"Metaltex logo in 2013\" data-title=\"ok_nuovo marchio_jpg\" title=\"ok_nuovo marchio_jpg\"><img decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_nuovo-marchio_jpg.jpg\" alt class=\"img-responsive wp-image-33109\" srcset=\"https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_nuovo-marchio_jpg-200x200.jpg 200w, https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_nuovo-marchio_jpg-400x400.jpg 400w, https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_nuovo-marchio_jpg-600x600.jpg 600w, https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_nuovo-marchio_jpg-800x800.jpg 800w, https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_nuovo-marchio_jpg.jpg 1000w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 800px\" \/><\/a><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-transform:none;\"><p>Het eerste merklogo (gemaakt in 1945, het jaar waarin Metaltex werd opgericht) werd vertegenwoordigd door een raster van wikkeldraad dat de naam van het bedrijf vormde. Dit eerste logo benadrukte sterk de specialisatie van het bedrijf: de productie van artikelen van ijzerdraad.<\/p>\n<p>Achtendertig jaar later (1983) onderging het merk een ingrijpende restyling: het bedrijf opereert internationaal met vestigingen over de hele wereld en met een steeds groter assortiment. Metaltex voelde de behoefte aan een sterker merkimago, in staat om een \u200b\u200bbelangrijke aanwezigheid op de wereldmarkten uit te dragen. Geometrische vormen en een herkenbare M: het logo dat Metaltex drie decennia lang gebruikte.<\/p>\n<p>Vandaag, dertig jaar na de eerste restyling, gaat Metaltex over op een dynamischer en ge\u00fcpdatet bedrijfslogo.<\/p>\n<p>Het nieuwe merk lijkt &#8220;lichter&#8221; met ronde vormen, maar altijd in de onmisbare rode kleur. Die kleur staat voor Metaltex optimisme, passie en vitaliteit.<\/p>\n<p><em>Kom de \u201cnieuwe\u201d Metaltex ontdekken op Ambiente 2013 (Hal 6.0 \u2013 Stand C 02).<\/em><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Het eerste merklogo (gemaakt in 1945, het jaar waarin Metaltex werd opgericht) werd vertegenwoordigd door een raster van wikkeldraad dat de naam van het bedrijf vormde. Dit eerste logo benadrukte sterk de specialisatie van het bedrijf: de productie van artikelen van ijzerdraad. Achtendertig jaar later (1983) onderging het merk een ingrijpende restyling&#8230;<\/p>\n","protected":false},"author":4,"featured_media":33109,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[290,222,675],"tags":[897],"class_list":["post-33102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2013-nl","category-posts-nl","category-switzerland-nl","tag-brand-nl"],"_links":{"self":[{"href":"https:\/\/www.metaltex.com\/nl\/wp-json\/wp\/v2\/posts\/33102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.metaltex.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.metaltex.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.metaltex.com\/nl\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.metaltex.com\/nl\/wp-json\/wp\/v2\/comments?post=33102"}],"version-history":[{"count":0,"href":"https:\/\/www.metaltex.com\/nl\/wp-json\/wp\/v2\/posts\/33102\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.metaltex.com\/nl\/wp-json\/wp\/v2\/media\/33109"}],"wp:attachment":[{"href":"https:\/\/www.metaltex.com\/nl\/wp-json\/wp\/v2\/media?parent=33102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.metaltex.com\/nl\/wp-json\/wp\/v2\/categories?post=33102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.metaltex.com\/nl\/wp-json\/wp\/v2\/tags?post=33102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}