{"id":33013,"date":"2014-05-22T14:54:30","date_gmt":"2014-05-22T12:54:30","guid":{"rendered":"https:\/\/www.metaltex.com\/?p=33013"},"modified":"2022-08-18T14:56:40","modified_gmt":"2022-08-18T12:56:40","slug":"marketing-meeting-2014","status":"publish","type":"post","link":"https:\/\/www.metaltex.com\/fr\/marketing-meeting-2014\/","title":{"rendered":"Marketing Meeting 2014"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1352px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-padding-top:0px;--awb-padding-bottom:5%;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:35px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-margin-top:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><a href=\"https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_MM2014.jpg\" class=\"fusion-lightbox\" data-rel=\"iLightbox[58250f0a00f3b63b5d6]\" data-caption=\"Metaltex Marketing Meeting 2014 in Strasbourg\" data-title=\"ok_MM2014\" title=\"ok_MM2014\"><img decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_MM2014.jpg\" alt class=\"img-responsive wp-image-33021\" srcset=\"https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_MM2014-200x200.jpg 200w, https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_MM2014-400x400.jpg 400w, https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_MM2014-600x600.jpg 600w, https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_MM2014-800x800.jpg 800w, https:\/\/www.metaltex.com\/wp-content\/uploads\/2022\/08\/ok_MM2014.jpg 1000w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 800px\" \/><\/a><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-transform:none;\"><p>La r\u00e9union Marketing annuelle du groupe Metaltex a r\u00e9cemment eu lieu \u00e0 Strasbourg, France. Plus de 50 coll\u00e8gues Metaltex, issus de trois continents, ont \u00e9t\u00e9 r\u00e9unis pour assister \u00e0 la r\u00e9union, o\u00f9 ils ont \u00e9t\u00e9 inform\u00e9s des lancements de nouveaux produits, de programmes de merchandising et des strat\u00e9gies d\u2019affaires pour l\u2019ann\u00e9e \u00e0 venir.<\/p>\n<p>La r\u00e9union s\u2019est ouverte par un discours du pr\u00e9sident Sergio Morandi, qui a soulign\u00e9 la bonne performance internationale du Groupe, en d\u00e9pit de la crise \u00e9conomique mondiale en vigueur. Des r\u00e9sultats positifs ont confirm\u00e9 l\u2019efficacit\u00e9 des strat\u00e9gies d\u00e9j\u00e0 entreprises, ainsi qu\u2019un excellent service client. Ces r\u00e9sultats encouragent le groupe \u00e0 pers\u00e9v\u00e9rer dans la conception de produits innovants et de merchandising, et \u00e0 continuer le d\u00e9veloppement dans les nouveaux m\u00e9dias, ainsi que dans marketing num\u00e9rique (e-shops et les m\u00e9dias sociaux).<\/p>\n<p>De nombreux produits ont \u00e9t\u00e9 pr\u00e9sent\u00e9s sur les deux jours. Beaucoup de nouveaut\u00e9s dans la famille \u00ab ustensiles \u00bb avec 40 nouveaux produits au niveau du segment \u00ab p\u00e2tisserie \u00bb, mais aussi dans notre nouvelle gamme \u00ab cuisson \u00bb avec des nouveaux mod\u00e8les de po\u00eales et casseroles. De nouveaux articles de notre sous famille \u00ab cuisine \u00bb ont \u00e9galement \u00e9t\u00e9 mis \u00e0 l\u2019honneur avec une nouvelle ligne sp\u00e9cifique \u00e0 la pr\u00e9paration de p\u00e2tes ou raviolis. Notre famille \u00ab rangement \u00bb se verra aussi \u00e9toff\u00e9e de nouvelles gammes pour la salle de bain et la cuisine. Notre famille \u00ab Linge \u00bb (enti\u00e8rement fabriqu\u00e9e en Italie) sera dynamis\u00e9e gr\u00e2ce \u00e0 de nouveaux coloris mais aussi avec de nouveaux mod\u00e8les innovants, qui, nous l\u2019esp\u00e9rons, attirera l\u2019attention de notre client\u00e8le lors du lancement d\u00e9but 2015. De nouveaux outils merchandising ainsi que de nouvelles vid\u00e9os ont \u00e9galement rencontr\u00e9 un fort succ\u00e8s lors de leur pr\u00e9sentation durant ce meeting.<\/p>\n<p>La r\u00e9union s\u2019est termin\u00e9e par une visite \u00e0 Metaltex France, \u00e0 quelques kilom\u00e8tres de Strasbourg. Suivi par une excursion en bateau le long de la pittoresque rivi\u00e8re I\u2019ll. A ne surtout pas manquer lors de votre visite dans la capitale Europ\u00e9enne.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>La r\u00e9union Marketing annuelle du groupe Metaltex a r\u00e9cemment eu lieu \u00e0 Strasbourg, France. Plus de 50 coll\u00e8gues Metaltex, issus de trois continents, ont \u00e9t\u00e9 r\u00e9unis pour assister \u00e0 la r\u00e9union, o\u00f9 ils ont \u00e9t\u00e9 inform\u00e9s des lancements de nouveaux produits, de programmes de merchandising et des strat\u00e9gies d\u2019affaires pour l\u2019ann\u00e9e \u00e0 venir. La r\u00e9union s\u2019est ouverte par un discours du pr\u00e9sident Sergio Morandi, qui a soulign\u00e9 la bonne performance&#8230;<\/p>\n","protected":false},"author":4,"featured_media":33021,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[605,809,221],"tags":[509,810],"class_list":["post-33013","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2014-fr","category-france-fr","category-posts-fr","tag-marketing-meeting-fr-2","tag-metaltex-france-fr"],"_links":{"self":[{"href":"https:\/\/www.metaltex.com\/fr\/wp-json\/wp\/v2\/posts\/33013","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.metaltex.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.metaltex.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.metaltex.com\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.metaltex.com\/fr\/wp-json\/wp\/v2\/comments?post=33013"}],"version-history":[{"count":0,"href":"https:\/\/www.metaltex.com\/fr\/wp-json\/wp\/v2\/posts\/33013\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.metaltex.com\/fr\/wp-json\/wp\/v2\/media\/33021"}],"wp:attachment":[{"href":"https:\/\/www.metaltex.com\/fr\/wp-json\/wp\/v2\/media?parent=33013"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.metaltex.com\/fr\/wp-json\/wp\/v2\/categories?post=33013"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.metaltex.com\/fr\/wp-json\/wp\/v2\/tags?post=33013"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}