13/02/2019

Ambiente, the houseware show not to be missed

The prestigious AMBIENTE 2019 fair in Frankfurt ends with an increase in visitors, confirming the data collected by Messe Frankfurt GmbH. But not only that, 85% of exhibitors came from abroad, making the recent edition the most international fair ever. The surveys collected also reveal an increase in the quality and satisfaction of the 4,451 exhibitors, coming from 92 nations.¹

The brand new, large and beautiful Metaltex stand confirms the facts. In the newly opened and impressive Halle 12, the Metaltex booth occupied an area of ​​over 410 m², one of the largest inside the hall. The stand has been completely redesigned to offer customers a better experience and atmosphere in the selection of new products.

This year new products in the vast “Kitchen” range stand out, such as the Maximo line of kitchen tools, with an ergonomic and durable handle, designed to obtain greater grip and comfort during food preparation. In addition, the great interest in the new range of high-end pans X-Pert, presented in the previous edition, has shown that it deserved a product extension, so this year to make it more complete and attractive pots, casseroles and lids were added.

In the “Storage and Organization” assortment, the company’s core business, there are new features for the kitchen, bathroom and home, proposed in the latest Polytherm® Copper treatment, which for the second year in a row has received good reviews from customers. An example is the unique Safari Copper coat hanger line, a demonstration of wit, creativity and know-hoow by Metaltex to present something unique to its customers.

Metaltex would like to thank all customers and visitors, as well as the branches, which have actively participated in the success of the event. Also invites all customers, especially those who have not been able to come this year, not to miss the next edition 2020, during which the company will commemorate its 75 years of activity.

Ambiente, the international fair of consumer goods not to be missed!

¹ To learn more visit: Impressive increase in quality and visitors at Ambiente 2019