
AMBIENTE 2018: new Polytherm® Copper… and much more!
After the AMBIENTE 2018 show, our first results conclude that we had a good number of visitors to Metaltex stand, with many visitors showing interest in many of our new proposals.
There was great success with our Polytherm® Copper range program. The new copper-finishing Polytherm® launched last fall but was presented officially at Ambiente 2018.
A complete program of space-saving organisers for the kitchen, with the addition of the Tomado® modular shelving system. The new copper colour is a warm and natural colour that fits easily into any modern and/or traditional environment.
With regard to Metaltex’ exclusive coatings, for the second time in a row, Chrometherm® has been selected and published in the “Ethical Style Guide 2017-2018“. A guide distributed during the five days of the event. It informs visitors about sustainable products, displayed at the international show.
To move on to the “Kitchen Utensils” product category, visitors found great interest in the new program; “Let’s Cook Something Special“. Not just a range of utensils put in a box, but a new communication concept.
Five product kits with an original cooking experiences inside. In each pack you can find, not only the key-utensils to prepare quick and easy recipes, but also a step-by-step video-recipe, which is easy accessible on YouTube via QR code.
Our “Salad Crazy” program was another concept, dedicated to the world of salad lovers, which gathered lot of interest during the show. The range consists in a series of products:
- DRAINBOWL: a multi-purpose bowl with removable colander, for rinsing, draining and serving salad.
- TWEENGS: a 2-in-1 set of salad servers who can be used separate for tossing or assembled as serving tongs.
- QUICK-CUTTER: universal chopping scissors for easy and quick cutting of vegetables, fruits, cheese, meat and more.
- SLICE-SIX: a practical slicer with a button that can easily select one of the 6 possible thicknesses, that the product can slice.
To conclude, we would like to thank all attenders who took the time to visit us at our booth. For those who couldn’t make it, we’ve prepared a short video of our presence in Hall 6.0, which we hope you’ll enjoy.
We want to take this opportunity to inform you that next year,
our Metaltex booth will be settled in Hall 12.0… see you in 2019!